VuePix Infiled LED Screens at Melbourne Fashion Week 2025

Melbourne Fashion Festival 2025

Models walk between packed rows of guests towards a red digital backdrop at Melbourne Fashion Festival 2025.

Harry the Hirer Productions delivered another iconic Melbourne Fashion Festival in Style, creating immersive stage productions and activation spaces for the 15-day event held at the historic Royal Exhibition Building.

The precinct pulsed with energy, elevated by striking VuePix Infiled LED screens that delivered high-impact visuals and defined its bold, fashion-forward vibe. Above the main entrance, a large GX Series screen greeted fashion lovers with vibrant content. Near the food and activity zone, an ART Series digital display delivered crisp, engaging graphics for mingling guests. The DJ area came alive with a sleek ART screen mounted along a shipping container, adding a dynamic visual edge that amplified the music experience.

Inside the venue, the true showstopper was the runway’s centrepiece: a breathtaking curved VuePix Infiled ART digital canvas. This impressive backdrop elevated every collection, delivering vivid graphics that enhanced the atmosphere and brought each designer’s vision to life.

A CLOSER LOOK

Inside the experience.