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ULA GroupLighting & visual technology

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Australia · New ZealandTechnology. People. Possibilities.
← ProjectBrisbane CBD, QLD

OPTUS Retail Signage

Street view of the Optus store with its continuous curved LED facade display.

Our VuePix team worked closely with Entwined engineers to design and install a fully customised solution for this unique project. VuePix AR outdoor modules were seamlessly attached to a customised frame, creating dynamic digital arches on both sides of the main entrance to the store.

A CLOSER LOOK

Inside the experience.

Pedestrians pass the Optus store beneath a vivid red and yellow digital display.
Street view of the Optus store with its continuous curved LED facade display.
Orange and red imagery wraps around the curved digital display above the Optus store entrance.
Warm red imagery across the digital facade of the Optus store.
Close view of the Optus entrance with a red and orange LED display above the doors.
Yellow and teal patterns on the curved digital display around the Optus store entrance.

OPTUS Retail Signage

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